WEB SPINNERS

BUILDING SMARTER WEBSITES

Good websites get admiration. Great websites get business and conversion.

A good website is one of the greatest assets that any business can have. A strong and visually pleasing online presence converts potential customers into contacts. If a potential customer goes to your website and is completely unimpressed, they're likely to go back to Google and pick the next result. If they have a more professional site, boom that's a sale lost. Now having a good website isn't exclusively about looking amazing and having all of these cool graphics going over all over the place, it's about having a website that tells people what they need to know and drives them to your contact pages. Some websites that look great don't at all funnel to contact pages and thus, conversion rates are far below average. Often times a not pretty website with a great design and drive towards getting contacts is going to have a better conversion rate than the prettiest website that not optimized towards driving contacts.

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WHY WEB SPINNERS FOR DEVELOPING YOUR WEBSITE:

Web Spinners is one of the most reliable names when it comes to web development. We have developed websites for clients both massive and small alike. Our experience and our expertise in the field is evident in all of the work that we do. When you have a website developed by us you can count on nothing less than quality, your website will be checked and run through the ringer to ensure that it functions as it should. Some web companies may truly just upload a pre-made theme and fill it with filler content and tell you they’re all done, that may be okay for them but not for us. 

SERVICES

WEB DEVELOPMENT

Web development deals more with the back-end hardcore stuff that keeps your website running smoothly, if anything this is what you're going to pay a professional to do. Just navigating the back-end in itself can be confusing for most people. Good web development means your site will run smoothly and never bomb out on customers, which looks terrible for everyone.

E-COMMERCE

The world of E-Commerce is truly growing at an exponential rate, every day more and more companies are selling more and more things online. A lot of websites claim to come with "built in e-commerce integration" but it's usually going to be more complex than that. You need a backend developer who truly knows what they're doing to succeed with e-commerce.

WEB DESIGN SERVICES

Web design, this is a good mixture of both back-end and front-end development. The main focus here is taking what would just be content on a page and turn it into something more engaging, make the website funnel visitors to the contact page. You can have the most amazing original content ever, but it means nothing if people aren't clicking.

LATEST FROM POST

How To Approach A Healthy Business Mindset

Developing an outlook that is conducive to success in business is within your reach. Your potential is vastly untapped and science has known this for decades. What you may need to do is start believing you can accomplish more. The start of the road is your brain and how you form your thoughts. We all dream of being better in business and building a better life for ourselves. But typically this is where it stops because very few people believe that they are actually capable of carrying out these plans. This is where you usually run into walls: the core beliefs you have for yourself.

How to Succeed

The human mind is incredible, we won’t ever be able to fully understand it. If you fear that you won’t ever succeed in business, this is a good goal. It can be difficult to find the tools you need to succeed in business because when you start out, you’re just going to be looking for the things that confirm what you’re already believing. What is important is that you stay open to the chance that you can change the things you are believing in. You are able to develop a killer business success mindset if and only if you want to do that. Once the decision to pursue this mindset is made, your brain will automatically start trying to find ways to make these changes.

Being Confident

Mindsets like the desire to be successful in business or the having of a winning attitude are not as common as you might believe. Some people are just more naturally confident and it’s easier for them to achieve this. But we are talking about people who need help with this. You need to work on actually figuring out a new way to think. This is supposed to help you figure out how to come up with a new way to think and believe habitually. Everyone is capable of figuring this out. This is something that requires you to have genuine patience and to put forth plenty of effort. This will not happen overnight but you can continue to work on it and get started in the business. You simply need to believe that you are capable of it and to remind yourself of this capability every day.

Making Decisions

When you go into business you need to learn how to trust your decisions. That may be tough in the beginning when you have little experience, but that is all right. Figuring out how to accept this business reality is the key to being able to develop a successful business mindset. The more you decide to trust your mind and decision-making ability, it does get easier as you move along.

This can lead to the developing of self confidence for other parts of your business too. If you feel like you have doubts, you might be tempted to change your mind. Studies have shown that, more often than not, your first choice is the best choice.

Every day make an effort to keep your mindset positive–having a positive frame of mind is quite helpful for business. There are so many different things you can work on, try not to let yourself get overwhelmed.

How to Use SEO Copywriting to Get Better Ranking

If you are serious about your Internet marketing endeavors, then it is essential that you learn effective SEO-ready copywriting. You want to create website content that not only appeals to visitors, but can lead to product sales. Copywriting and search engine optimization actually go hand in hand, believe it or not.

Optimizing Content

Increasing your rankings on the search engines requires careful placement of SEO inside your marketing campaign. But optimizing your content for your chosen keywords can get difficult, especially because you’re trying to handle two things at a time, i.e. give your sales copy a professional look and make sure it’s interesting and easy to read. In this article, we will be looking into a few SEO copywriting tips that will help you create perfectly optimized content which will help you drive targeted traffic and convert it as well.

SEO copywriting is not that complex but there are a few vital points that you need to remember. You must utilize keywords that are important for your market segment and which engender a reaction from the search engines when you create your copy. Now, just what keywords will you be needing? Common keywords include the name of the website that the copy is for, together with names of products sold on the site, and any buzz words and catchphrases relevant to the site. The higher number of keywords you have in the right places, the better your site will rank by the major search engines like Google. However, the challenge is to intertwine these keywords in such a way that it makes the content appealing. This means you can’t just publish a list of keywords and expect your ratings to soar. Instead, you will need to guarantee that your copy has strong appeal, interesting content and in no way denotes that it is spam. The bottom line is that it’s truly difficult to spot good SEO copywriting since it doesn’t seem all that different from any other content on the web; but it truly does have more power.

Keyword Usage

Another option would be to utilize your keywords within the side headings or subheadings. Leading to a friendly SEO website, in this way the reader is able to navigate around your site with greater ease. Do not repeat the same keywords over and over in your articles; use synonyms, similies, and related words instead to make the same point. Repeating the keywords too much will make your article seem fake and you’ll lose readers. An appropriate ratio tends to be 100:1, using one keyword for every 100 words of written content.

One crucial aspect that a lot of people disregard is proofreading your article. No article should be published without having someone check it for errors. While focusing on your content, spelling and grammar errors can easily be overlooked. In addition, you should ensure that the content’s timing and flow are in good shape. The reader will sense an unprofessional businessman if he reads articles full of errors.

The reason it is crucial to stay up to date with Search Engine Optimization is that it is a relatively new and still booming industry segment, often morphing and regularly updating. Creating influential copy that turns visitors into customers, SEO copy writers must be flexible enough to shift with these evolutions.

Good content should be interesting, informative, and understandable for the majority of the people. While utilizing good SEO copywriting techniques to help build up your site’s ranking in search engines, it could also result in greater revenue and a larger number of traffic. No matter how amazing your blog or website is if it doesn’t focus on having a good copy, then you won’t be able to see great results.

Developing an Engaging Content Easily

It is important to have excellent content for your products and services. In order to make money with your websites, and to empower your marketing campaigns, engaging content needs to be at the core of all that you do. It’s difficult to create engaging content when you first start out online, however it’s not that hard to do once you get the hang of it. Making your content more engaging to read is actually very easy to do. The trick is to have an intent to write quality content and structure it in an appealing way. Now let’s look at some strategies that will help you create engaging content, that will not only give you long-term results but consistent content every time you write.

Understand Your Audience

The first thing that you need to consider is exactly what your audience is looking for. Once you know this, you can provide them with the information that they are looking for, thus helping them fill their proverbial knowledge gap. When you actually provide content that your readers are coveting, really wanting to discover, they will be happy with what you provide; needless to say, there will always be people that will never be happy, so don’t be disappointed when this occurs. The bottom line is that your job will be so much easier when you understand what they are looking for and can provide this for them in the form of content.

Another strategy that works for a well is to ask the reader questions, getting them involved in whatever it is you are discussing. As you probably know, people love to give their opinions. This is why you need to ask questions during your article to elicit a response from them. Just make sure that the questions are relevant and targeted so that your reader doesn’t feel disconnected. You will be able to understand their point of view if you give them a good enough reason to respond back to you, and a venue by which to do this.

Relevant and Timely Content

There are other strategies with content creation such as important updates and such. When you see to it that your content is updated on a regular basis, you automatically win the trust of your audience and give them a reason to keep coming back. Always talk to people in language they are most familiar with, and that is part of the market research you will do. There are many websites that do this type of content creation everyday. It makes the visitor experience much more engaging and provides a lot of value for everyone involved. Truly engaging content is your primary goal. Without this level of content, the website will not be complete. It is something that you need to provide for every website that you own, even if it is an affiliate website or blog. Every prospect, and every visitor that you have, must trust you before they will buy anything. If you have engaging content, they will definitely trust you much more.

Critical SEO Mistakes to Avoid

Have you attempted every means necessary to achieve a higher level for your site when it comes to the search engines? Why, then, aren’t you seeing any positive changes? Many new webmasters who try to optimize their site for the search engines forget the basic rules that they need to keep in mind. Search engine rules are always evolving and the ways to optimize your sites are being altered as well. If you are aiming to beat your competitors and maintain the first listing for Google, it’s best not to make the mistakes you’re about to read about. If you work on these, you’ll get more positive results, no matter how much money you have.

Patience and SEO

SEO takes time to work but once it does it is almost self-sustaining. Patience is a must for SEO. The outcome of sticking with it will be a boatload of traffic. Are you ready to hit the first page for keywords that get thousands of searches per month? There is no secret technique to get on the first page, the same fundamentals apply that have been the same for a few years, good keyword research, onsite SEO, fast loading, quality link building, and unique content.

Internal Linking

Internal linking is one of the most overlooked SEO strategies most people. It’s difficult to control how other sites link to you, but you have total control when it comes to linking your internal pages. This method is so powerful because the search engine will reward your web pages if you have a good linking strategy going on. Instead of focusing on sending your visitors away you should concentrate on linking all of your related pages together in a logical fashion. But when you put everything in place, you’ll see great results. And these aren’t short lived results. If you go to Wikipedia and search for something of interest, you will notice that they have links to many other related topics that are on their site, that is a prime example of internal linking.

On-page SEO

Another SEO error that many webmasters make is writing an irrelevant site title and a poor site description, which can both be detrimental to your search engine rankings. Search engines use the title and description to try and determine a central theme for ranking your site in the results shown to visitors. Search engines are more stringent with their ranking structures and choices now than they were a few years ago, so pay attention to these elements.

Overall, search engine optimization involves you to achieve a strong balance between the on-page SEO and the off-page SEO. Just practice your linking strategy, making sure you only link to relevant pages and get as many relevant links pointing to your site as you can and your site will rank higher automatically. Strategic internal linking helps more than people realize so don’t forget about improving it.

How to Get Social Media Marketing to Work For You

gallery imageSocial medial marketing doesn’t show any signs of waning. Plenty of web based marketers use social media properly to get the targeted results that they truly crave. Why are you not doing the same? There are so many different ways to leverage social media when you want to increase exposure for your online business. You’re going to be able to make much better contacts, sell more things and generate more leads than ever before. It’s true that social media isn’t a total or direct marketing strategy, it still works well when you put it to work for you. The only thing that you need to focus on is how you go about doing it. In the following paragraphs we’re going to talk about a few of the things you can do to increase your efficacy at social media marketing.

Invest on Facebook

If you do not already have your very own Facebook page, now is the time to correct that. If you want to be a part of social media, you need to see to it that every part of the social sphere has your presence in it. When we say Facebook we are, obviously, talking about the most powerful social media platform that has ever existed. Why wouldn’t you want to use it to your advantage? Facebook makes it easier than ever for people and companies to make contact with each other. They outright give you stats, tools, etc to make it much easier for you get as much as possible from your social media marketing campaigns. It then becomes your responsibility to make proper use of it, right? So create and utilize a Facebook page if you haven’t.

As someone trying to create content to be consumed by social media users, consistency is the key to the puzzle. It’s important to be quick when it comes to the production of great content. The moment you slow down, even a tiny bit, you are going to lose momentum and that is a real disaster. The long term success you see through social media marketing is going to depend entirely upon your levels of consistency. If you are trying to run your own company and have a full time staff, then it will pay someone to help you with your job. Regardless of how you go about this, be as consistent as you can. That’s it.

Make it Easy to Share

It’s a good idea to make it easy for people so share your content on Facebook too. Place it immediately at the end of your article or your post. This helps the people who read your content have an easier way of sharing your content on Facebook. The only thing that you need to remember is to put this button in a place where it is guaranteed to be noticed. Don’t just throw it out there for no reason. You want your content readers to actually see it and not be able to ignore it.

Have you seen just how much more social the web has become? This is just more proof that the online world is in the throes of a major social revolution. Not unlike fire, this will just keep spreading.

If you don’t become an effective member of this revolution, the fire of it is going to consume you. Your competition will beat you. Your customers will ignore you. It’s important to keep up as times change and make sure that your effort actually pays off. Get to work and put the social media marketing tips we’ve talked about here into action and wait for the actual results to keep coming your way.

Be Consistent

As someone trying to create content to be consumed by social media users, consistency is the key to the puzzle. It’s important to be quick when it comes to the production of great content. The moment you slow down, even a tiny bit, you are going to lose momentum and that is a real disaster. The long term success you see through social media marketing is going to depend entirely upon your levels of consistency. If you are trying to run your own company and have a full-time staff, then it will pay someone to help you with your job. Regardless of how you go about this, be as consistent as you can. That’s it.

It’s a good idea to make it easy for people so share your content on Facebook too. Place it immediately at the end of your article or your post. This helps the people who read your content have an easier way of sharing your content on Facebook. The only thing that you need to remember is to put this button in a place where it is guaranteed to be noticed. Don’t just throw it out there for no reason. You want your content readers to actually see it and not be able to ignore it.

Have you seen just how much more social the web has become? This is just more proof that the online world is in the throes of a major social revolution. Not unlike fire, this will just keep spreading.

If you don’t become an effective member of this revolution, the fire of it is going to consume you. Your competition will beat you. Your customers will ignore you. It’s important to keep up as times change and make sure that your effort actually pays off. Get to work and put the social media marketing tips we’ve talked about here into action and wait for the actual results to keep coming your way.

Proven Tips For Article Marketing Using Syndication

It is the mark of an established business when your particular business pops up in the minds of those looking to buy something that you offer for sale. More than ever, the need to be recognized as the business of choice for your particular product is highly necessary. The content that you provide needs to set you apart from everyone else. Your advertising and marketing has to do the same. It is possible to achieve this by using certain proven strategies. And the techniques that you use should always make you remembered as someone they want to do business with, not someone they want to avoid.

Writing Style

Whatever you write should be geared toward what your audience wants to hear. When used in the right context, you can use humor as a way to approach a variety of topics. Always follow certain guidelines and protocols, but if you are a try the next time you write something out. The primary mistake most people make is not taking the subject seriously enough when they are writing about it. Of course, you always want to stay away from inappropriate humor unless your niche supports that. If this is not your normal style of writing, don’t worry! Just try your best and be patient as you attempt to add humor to the content on your site.

Content

It is important that, once you are published on your website, to get the search engines to find and index the content you have just published. The reason you want to do this is so that the search engines know that this particular content only comes from your site. One of the best places to get your content noticed is by placing a bookmark on Digg. You can also go to a pinging site and ping your blog with that particular post or page. If you are using a WordPress blog for your website you will not have to manually ping your page or post because WP does it for you.

Syndication

Next, you need to submit articles to the top directories ( not thousands of them) and wait for the traffic to come in. Never just leave things there and hope somebody will pick up your article. There are many syndication sites on the Internet. Go after these websites and try to get them to syndicate your content. You need to be make these websites aware of your content. Go after them and get their attention! Proactive marketing is what it is all about, especially when it comes to syndicating articles. There is nobody else you can rely on unless you have a partner. Regardless of the situation, do your best to get the content noticed wherever you can.

Now what you need to do is pay attention to online and off-line marketing strategies that use stories. Using this strategy is something that corporations have used for many years. Smaller businesses have not been using these particular soaring telling tactics, but they are catching on.

Habits to Accumulate More Business Confidence

Your success depends on your confidence, and that is true if you own the business, or are just an employee. Without confidence, you’ll never take the necessary steps for reaching your goals. Confidence can be increased in people, especially those that haven’t been given much by nature. In this article, we’ll be focusing on some effective ways to become more confident.

Recognize Your Strengths and Weakness

If you take an inventory of your skills and talents, you will find that you are stronger in some areas than in others. Once you have determined which areas you have strengths, and natural abilities, this is where you should concentrate building a successful business. You can offer it as a service or package it as a product You will have a natural tendency to feel confident about doing what you already excel at. In the areas that you have identified where you are not as strong, you can do one of two things: study to bring yourself up to speed or outsource the work to someone who already has that natural ability. For example, if the technical aspects of your business drive you crazy, perhaps your best solution would be to hire a tech person rather than wasting hours at something you’re not very good at. Your confidence in what you are doing will be much stronger if you are concentrating on the areas in which you are proficient.

When you find yourself apprehensive or restless about something; you need to take a break and address the matter. Think about what would be the most dreadful result you could be looking at.

Face Your Fears

It is not likely that in making an assessment concerning your job that you will be losing all that you have put into it. Although we should not throw caution to the wind; we should also not let panic take our lives over and keep us from moving forward with our plans. Sadly to say, there are some who let their anxiety get the best of them to the extent that they freeze in certain situations. One way to build confidence is to carefully look at the fears that are stopping you and to ask yourself how bad it could really be if you made a mistake. Although using caution is wise, once you assess the situation you will see that you went overboard.

People who lack confidence spend a lot of time thinking about what a failure they are and all the things they aren’t good at. If you think about what abilities and skills you have that you can use to help others, your confidence will increase. This can be anything from volunteer work to making your best effort for your clients or employer. Doing these things will show other people a different side of you and will also make you feel good about yourself.

It also changes your focus, as you start thinking more about the contribution you can make rather than on yourself. And the reward will be an improved feeling of confidence because you will lose some of your self-criticism and self-consciousness. Anyone can become more confident, but it doesn’t usually happen overnight. If you practice the tips we have outlined in this report, you will clearly become aware of positive changes in your behavior. Once you start to feel more confident in a certain type of situation, it will soon become second nature to you, and you can then focus on other areas. The more confidence you have in yourself, the more successful your business is apt to be.

Critical SEO Mistakes

If you have a website, or maybe you’re running some other kind of business on the web, you’re going to want traffic that’s actually searching for what you’re offering. And the best way to do that is to optimize your site for the search engines. When SEO is done correctly, you get that targeted traffic and they’ll also typically buy, too. However, if you are new to the whole SEO concept, then you might make mistakes that will harm your site in the long run.

Your aim should be for the search engines to like you, you don’t want them to ban your site. That is why it’s necessary to understand what you shouldn’t do so that you can succeed. You are about to read some blunders you shouldn’t make if you hope to get that targeted traffic that converts.

Using Flash

The most common SEO mistake made by new webmasters is that they try to use a lot of flash on their website. Sure, flash will wow some viewers, but where SEO is concerned it really doesn’t help. Flash may help you with the visitors to your website, but search engines can’t see it and therefore it can’t be seen by the spiders.

The search engine bots only care about the text on your site and if it’s not found, they’ll go to another site. You will get ranked higher if you do this. If you still want flash, you can use graphics along with your text so that the search engine spiders will see it. The search engines will place you higher the more content you have. It’s essential for you to avoid committing the other mistake which is to use content that’s not yours, as you’ll want to consider ethics. You can’t just copy content and hope that it’s going to help you, because it won’t. While nobody may notice at first, people will soon recognize that you’ve stolen the content you’re using. The largest downfall is that the search engines have figured out how to get around this, and they can recognize content that’s been duplicated. Your site will stick in the filter that’s reserved for double content and that will not rank you very high. That’s why it’s necessary to insert content that’s one of the kind that readers and the search engines will both enjoy.

Irrelevant Title and Description

Another SEO error that many webmasters make is writing an irrelevant site title and a poor site description, which can both be detrimental to your search engine rankings. Search engines use the title and description to try and determine a central theme for ranking your site in the results shown to visitors. Compared to a few years ago, search engines and their algorithms for determining rankings have evolved, so pay attention to these elements.

Search engine optimization can bring more free traffic to your site than you have ever dreamed possible. It takes patience, time, and consistency. Sometimes the best things are worth waiting on. No matter what, don’t fall for all of the gimmicks, they work temporarily and then blow up in your face; if you stick with the long-term methods then you will still be around when the smoke clears.

Work At Home Entrepreneurship

The Internet Lifestyle

The so-called internet lifestyle invokes thoughts of easy living while the money keeps flowing in – take a reality check if this is what you imagine is waiting for you as an aspirant internet entrepreneur. It is certainly possible, but not usual. The fact that it’s a home-based enterprise does not mean that things happen as easily as some may have you think. Go somewhere else, if you see an advertisement about turning into a millionaire in only a month.

Know the Risks

Despite the fact that it does happen for many people, don’t be expecting it to happen to you. Becoming an online, work-from-home business entrepreneur does get you out of the 9 to 5 rut and away from the annoying manager, but it is not all plain sailing. Sure, you can choose your hours and get dressed as you please when you work from your home. There are numerous benefits to having a work from home job, but an online business is not always smooth sailing. The risk attached to online enterprises is no different from offline, although they may not require as much seed money. Don’t be frightened off, but know that you could lose a lot of things along the way.

Have a Backup Plan

It may mean that they must endure a period of financial hardship, but the majority of online business owners quit from their jobs at some point. Success, or the length of time it takes to achieve, is not definite. You may well spend a lot before seeing your cash flow turn positive, so this is something you need to accept initially. One thing, however, in the event your Internet enterprise works well for you, any losses you suffer through will be insignificant compared to the gains you’ll make, because of the risks you are willing to take. The fixed source of income you were getting before beginning your enterprise, which is no longer there, is a great risk. It could be great for you if you persevere, but terrible if your venture goes under because of it.

You will find risks in any venture, as even the largest businesses sometimes fail. Owning your own business will mean that you will not have the comfort of a fixed monthly income, and you require the right mindset to cope with that. You can earn lots of money some months, and other months, nothing at all. You need to be ready for the losses, as well as how to budget the money when you experience good months. Perhaps you are not the born entrepreneur after all, and the 9 to 5 routine that brings in a scheduled paycheck is not really that awful.

It will take hard work to achieve success as an entrepreneur, but once you have won through the tough patches you will rejoice that you stuck with it. It will require plenty of hard work to start with, but in the final outcome it is going to all be returned to you many times over.

Accomplishing Your Business Ambitions

Although you don’t have to possess tons of different qualities to become a thriving business person, you do need to have confidence in yourself. It’s possible to start a business with little experience, education and financing, however less than a little confidence won’t even get you a little ways down the road. On a brighter note, you are not tied down to the level of self confidence you had when you were born. We will be sharing many different verified strategies for bettering your confidence and this will in turn help you attain any goals you are seeking.

This article will present you with a number of different techniques that have been demonstrated for increasing your confidence, which will help you reach whatever goals you are striving for. Nobody is perfect, so you should really ask yourself how you will react when you make a faux pas. If you let an inaccuracy or hold up identify you, than it won’t take much for you to become downcast. If, on the other hand, you learn what you can from your mistakes and then try a different approach, you can emerge stronger and wiser from the experience. Do not allow yourself to be a perfectionist because this will just deter you from trying out new things. Usually it’s better to take away knowledge and grow from a particular triumph or fiasco, rather than allowing it to label you.

To be a more confident person, you need to understand that the outside world has lots of information that can make your confidence better or worse. If you spend your time focusing on news stories about how bad the world is, or watching mindless TV, your levels of confidence or optimism are not going to be too high. To be hopeful you need to be spending your time with hopeful people, and listen to what the say and read what they write. Even though the material is very good, it can be other things as well as positive thinking or strictly motivational. Books and articles that are educational will help your confidence, along with quality movies and literature. You will feel more confident by learning subjects you are interested in, especially when they prepare you better for working at your business.

Your communication skills are very important to your level of confidence. We may think of confident people as very outgoing or even aggressive, but this isn’t necessarily the case. It’s not necessary to adjust your rudimentary personality however you should make the most of it. Become a people pleaser and flatter them when the time is right. If you express indebtedness to someone and how thankful you are than they will want to be considerate of you. The other side of the coin is that when someone compliments you, accept it graciously and don’t try to deny it. Your aim should be to increase you confident so much that you are able to feel comfortable both giving and receiving honest compliments.

The methods we have shared in this article for boosting your confidence can help you in a number of ways. It doesn’t matter if you are trying to come up with a list of objectives or swaying people to do things, in business, being confident is paramount. Prior to achieving things in your life, you must first have confidence in yourself. If you don’t feel as confident as you wish to, play it up like you do and act in ways that you think a confident person would for that instance.